Deep-dive · Defence

The Kiwi startup whose whole job is finding ships that went dark

Starboard tracks vessels that switch off their location to fish illegally, smuggle or dodge sanctions.

Watch the reel22.9k views on Instagram
Wellington, NZWellington
Wellington, NZ

Right now, thousands of ships are crossing the ocean with their tracking switched off. Starboard Maritime Intelligence, from Wellington, exists to find them.

Dark vessels

Most ships broadcast their position. The ones up to no good, like illegal fishing, smuggling or dodging sanctions, switch the signal off and vanish. They are called dark vessels.

What Starboard does

  • Crunches over a billion maritime data points a day
  • Flags strange behaviour, like two boats meeting in the middle of nowhere to move fish
  • Operates across 30+ countries
  • Helps protect over 840,000km of undersea cables

Who uses it

Government and defence agencies. The company’s chair says the US Navy uses it to monitor North Korea sanctions. The Prime Minister personally opened its Wellington HQ.

Why it matters

By some estimates, illegal fishing alone costs the world up to US$50 billion a year.

My read

While everyone else builds another chatbot, Starboard built AI for the actual ocean. For two island nations, that is about as on-brand as it gets.

The weekly email

New guides, first.

One short email a week: the best AI tip I found, and what happened in the ANZ startup scene. Five minutes, no fluff.

You're joining the jack gpt email list. Unsubscribe any time. Privacy.